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Facebook Marketing Write for Us

Facebook Marketing

Facebook Marketing: Digital marketing offers several channels to increase communication with the audience: social networks, emails, messaging services, search engines, SMS, web push notifications, etc. Let’s income a closer look at the reasons why you should consider Facebook as a platform to grow your business:

  • It has worldwide coverage. More than 1.5 billion users visit Facebook daily, about 2.3 billion monthly. More than 7 million active businesses advertise to this large audience.
  • It offers highly targeted paid advertisements. With Facebook Ads, you can tailor your raises to specific audiences based on gender, age, location, occupation, interests, and any demographic or behavioral information users voluntarily share with Facebook.
  • Enables organic access. If you don’t have the resources to use Facebook ads, build relationships organically by sharing valuable content with people on your page. Your posts will appear in the News Feed, although the high level of competition will naturally make it harder to build an audience.
  • Allows integration with other marketing channels. Facebook marketing is not an isolated system. You can syndicate it with other marketing channels like email marketing, mobile marketing, SEM, and Facebook Messenger ads to create a promotion mix that increases your brand’s reach.

Marketing Formats On Facebook

Facebook is a social media leader and a fast-growing company with half a million new accounts being created daily. As time passes, Facebook developers develop new ad formats to meet modern requirements, optimizing time-tested ads. Here is a list of Facebook marketing formats:

video ad

It’s a great way to demonstrate your product’s features in action. Facebook allows different types of video to achieve specific goals: short videos and GIFs to quickly capture attention on the go or In-Stream videos for longer viewing like TV.

Display Ads

If your budget is too tight to make a video, an image ad is an excellent idea to create a high-quality ad quickly and easily. This format will help you increase brand awareness and attract people to your website.

Slide Ads

The video format looks good even with a low Internet connection speed. You can create such an ad using stock images, helpful video editing tools, and music.

What Can Facebook Add to Email Marketing?

With Lead Ads, Facebook allows people to sign up for your email newsletters directly in a Facebook post. In addition to Lead Ads, you can incorporate positive user feedback collected on Facebook into your email campaigns to boost a sense of trust with social proof.

Test SendPulse’s Facebook integration to ensure that all users subscribing to your page are automatically added to your mailing list.

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